Today we will have a very interesting exercise. I have discovered it in the Creative Thinker's Exercise Book. Piece of cake for a graphic designer. But we are not designers, probably, most of us.  We will be creating a new product. Maybe something you always wanted but never saw anywhere? Or maybe something from far away from La la la land?

So we will be creating a new product as follows:

  • You will need to randomly choose one word from each of the four categories Product Group, Product Category, Target audience and Style of tone/voice.
  • Fill the four chosen words into the working sheet below the categories. Think about ideas for a new product that connects the four chosen words.
  • Once you have the product in your mind, sketch it down into the vintage frame
  • Sneak peek into the working sheet below to give you the idea
sneak peek into the working sheet

You can even go further and make a description for the product, maybe some background story, whatever you can think of! This exercise is a perfect chance to be very creative, use a lot of imagination and exploring what you would like to have or see around you.

As usual, you will find all necessary exercise templates below on the link to Dropbox

Shared with Dropbox
Once you are done, don't be shy and share it with us below in the comments that we can see all the different ideas and approaches.

Have fun and stay Scatchy!💜

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